20 Dec 2022

Public Relations and Communication Executive at SportPesa Limited

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Job Description


JOB DESCRIPTION

SportPesa Limited, a renowned local company operating as part of leading global SportPesa brand offering sports betting business is urgently looking for a qualified and energetic Tanzanian to fill in the position of Public Relations and Communication Executive. Applications are thus invited from candidates who shall fulfill the following criteria.

JOB TITLE: PUBLIC RELATIONS AND COMMUNICATION EXECUTIVE

REPORTING TO: HEAD OF CORPORATE COMMUNICATIONS

LOCATION: DAR ES SALAAM

INDUSTRY: SPORT BETTING

 JOB SUMMARY

The Public relations and communication executive will be responsible for creating and maintaining a favorable public image for their employer or client by communicating programs, accomplishments and/or points of view. To lead, develop and drive implementation of the Public and Government relations, Communications and Corporate Social Responsibility initiatives throughout the company and delivering a culture of excellence in sustainability focus throughout the company.

 

KEY DUTIES & RESPONSIBILITIES.

  • Planning, developing, and implementing PR and communication strategies and initiatives to maintain and improve company image.
  • Creating and producing literature for the company in conjunction with the marketing departments.
  • Copywriting including blog posts and feature articles.
  • Monitor and report the performance of all corporate assets including sponsorship based on insights.
  • Managing enquiries from media, individuals, and other organizations.
  • Researching, writing, and distributing press releases to targeted media.
  • Organizing events including press conferences, exhibitions, open days, and press tours.
  • Managing the PR aspects of any potential crisis.
  • Identify new PR trends, evaluate new technologies and ensure the brand is at the forefront of industry development.
  • Represent the company before press on official capacity.
  • Assist in designing and reviewing a variety of promotional and marketing materials.
  • Assist the digital team on daily tasks regarding partners and winners.
  • Monitor analytics, audience sentiment, social media trends, brand awareness, and online reputation or the company and partners.
  • Strong copywriting abilities.
  • Build long-term relationship with all relevant stakeholders, such as local government, media, political figures, etc.
  • Build on existing CSR initiatives and identify CSR projects with potential to build a good corporate image.
  • Monitor and evaluate CSR performance and to continuously improve implementation and delivery throughout the Company.
  • Monitor delivery of SportPesa brand experience by the Partner and any other third parties.
  • Identify, manage activities that develop relationships with key partners to meet the objectives and targets of SportPesa.
  • Goal setting and tracking ROI for Corporate Affairs.

QUALIFICATIONS

  • University degree in Marketing, Mass Communications, relevant field, or equivalent experience
  • At least 3 years of communication, public relations, or marketing
  • Excellent in computer applications and report writing
  • Strong communication, analytical and creative skills
  • Dedicated, strong team player
  • Organized and detail-oriented

 

PREFERRED REQUIREMENTS

  • Have experience with Google Analytics, SEO, and Communication.
  • Good knowledge of Sports in general.

 

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Method of Application

Only applicants who will fit the above criteria need to apply. Send your application to: [email protected] by the 31st of December 2022. Applications must consist of a cover letter outlining why you would be the best fit for such a position, your detailed CV, and copies of academic credentials.

NB: Indicating the position you applied for on the subject.

Only shortlisted candidates will be contacted.







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