Key Responsibilities

• Lead and manage a sales team to achieve merchant acquisition and sales targets.
• Oversee lead generation, conversion, and onboarding of merchants to buy directly from brands/manufacturers.
• Monitor team performance using digital tools and CRM systems.
• Build and maintain strong relationships with merchants to ensure long-term partnerships.
• Develop and execute merchant acquisition strategies across multiple sectors.
• Collaborate with internal teams to improve sales processes and merchant engagement.

Qualifications & Experience:

• Bachelor’s Degree in Business, Marketing, or related field.
• Minimum of 3 years’ experience in sales or merchant management.
• Experience in E-Commerce will be an added advantage.
• Proven experience using CRM tools such as Zoho CRM, Salesforce, Pipedrive, or HubSpot CRM.
• Industry experience in FMCG, Telecoms (Merchants/Wakala side), E-Commerce, Ride Hailing, or Digital Banking.
• Strong leadership, communication, and analytical skills.