25 Jun 2025

Digital & Brand Content Manager at Yas Tanzania

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Job Description


Job Vacancy: Digital & Brand Content Manager at Mixx
Overview
NEW VACANCY: Let’s grow together, become our Digital & Brand Content Manager at Mixx. Join a dynamic team and shape our brand’s story in the fintech industry.

Position Details
Title: Digital & Brand Content Manager
Experience: 4+ years in copywriting, digital content creation, brand storytelling, and social media management, preferably in fintech, financial services, or fast-moving tech industries
Education: Bachelor’s degree in Marketing, Communications, Advertising, Journalism, or a related field
Core Responsibilities
Develop and lead a multi-channel content strategy aligned with brand goals and audience needs.
Simplify complex financial topics into engaging, audience-specific content.
Create, edit, and oversee compelling content across digital platforms to drive engagement and conversion.
Ensure consistent brand voice and messaging across all communication touchpoints.
Craft both short-form and long-form content for ATL, BTL, and digital executions.
Collaborate with product, design, digital, and growth teams for cohesive marketing campaigns.
Manage rollout of campaigns across print, broadcast, and digital media.
Lead planning and execution of digital content strategies across all online platforms.
Build brand awareness and engagement through targeted digital and community content.
Manage the Mixx brand’s social media presence, content calendars, and audience engagement.
Execute and optimize online advertising campaigns (e.g., Google Ads, Meta Ads) for ROI.
Monitor online sentiment, manage reputation, and respond to customer feedback.
Lead integrated campaign strategy and creative development from ideation to execution.
Use performance data and insights to optimize campaigns, manage budgets, and guide decision-making.
Core Competencies

Exceptional writing, editing, and storytelling skills
Strong understanding of digital metrics, audience engagement, and content trends
Social media savvy, with a passion for staying on top of trends
Ability to translate complex concepts into compelling and accessible content
High attention to detail, organizational skills, and ability to manage multiple projects under tight deadlines
Passion for innovation, digital trends, and fintech evolution
Application Details
If this description corresponds to you, grow with us by applying before July 1, 2025.

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Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 30th June, 2025.




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